What is Bark and how does it work?
Bark is a lead generation platform that connects customers looking for a service with professionals who provide that service.
We receive millions of requests every year from customers and we operate across 1000’s of industries worldwide.
As a professional, you simply sign up, list the services you provide and your location, fill out your Bark profile, buy credits and start responding to warm leads straight away.
See more on how Bark works below.
Do you have any tips for getting hired on Bark?
Here are some amazing tips that will help you get hired:
What happens when I get hired?
Congratulations! Getting hired is what Bark is all about.
When you get hired by a customer you meet through Bark, all the money you make is yours to keep.
Remember, we have no involvement in payment. This is entirely between yourself and the customer.
We strongly recommend you mark that lead as ‘hired’. Our customers love to see how many times a professional has been ‘hired’, so make sure you’re showing this to them.
For information about setting a status on a lead, click here.
Don’t forget to invite customers to review you on Bark.
For information about how to add reviews to your Bark profile and invite customers to review you, click here.
If you’d like advice on increasing your conversion rate, then watch the video below.
What does a great first message look like?
A great first message is so important to catch the customers attention and stand a good chance of getting hired. We have now made this easier than ever to do by creating easy and eye-catching email templates or newsletter style responses.
You can have photos, logos, banners, you can write in columns or normal text and you can build this out to be as colourful or as simple as you like as well customise each email template to suit different kinds of leads (and then save them for future use!) See more here:
Your first message should include key points about your business and what you offer; a short, clear description of how you can help the customer; a basic quote or estimate and your contact details.
It is also crucial that your message is well written and clearly formatted with no spelling or grammatical errors.
Always include your direct contact details so the customer can contact you directly.
Despite sending a great first message, we would still recommend calling the customer unless they have stated otherwise.
How can I encourage the customer to respond to me?
Whilst you are unlikely to hear back from every customer you respond to, there are lots of things you can do to encourage a customer to reply.
Firstly, a customer’s response is largely going to be based on your profile and their assessment of how good a fit you are for their request/project so ensure your profile is completed to a good standard. You will need to have spent some time filling this out, including a company description, uploading photos and videos where appropriate and ensuring that you have positive reviews from your previous customers on your Bark profile. More information on doing this here:
Ensure you have made use of all of the contact details provided, calling the customer and sending an email via our site.
Trying to call the customer outside of standard working hours (but not too early or late) is also a great way of reaching them to pitch your services.
Don’t call the customer too much within a short space of time, as this could make them less likely to reply to you positively.
For some more great tips for responding to leads which increase your chances of hearing back from customers, click here
Your Bark profile plays a huge part in whether a customer decides to respond or not. They will look at your profile and the links/information/pictures etc that you attach to help them assess whether your business is a good fit for them. See more on why your Bark profile is important below.
If you would like direct assistance and advice from Bark to help you increase the number of customers you hear back from, please contact our customer success team here.
How do I write a great profile description?
Your profile description is a great opportunity for you to explain in your own words what you do and what sets you apart from other businesses in your industry.
A few key things you could include are:
Remember, you want to make a good first impression, so:
