Not every lead will respond straight away, and that's normal when working with Bark. This article explains why it happens and what you can do about it.
What is a lead?
A lead is a potential customer who has expressed interest in a service. A lead is not a guaranteed job — it's an opportunity to reach out, pitch your services, and convert their interest into work.
Why do leads go quiet?
- They're exploring multiple professionals at once
- Their circumstances or priorities have changed
- They enquired without an immediate intent to act
What Bark does to help
- Verifies contact details to ensure leads are authentic
- Sends email and SMS reminders to encourage responses
- Prompts customers to provide accurate information upfront
Credit return policy
Unresponsive leads are not covered by our credit return policy. Leads are verified for accuracy before reaching you, and non-responsiveness is typically down to consumer behaviour, not lead validity.
Tips for converting unresponsive leads
| Tip | What to do |
| Respond fast | Reach out as soon as you receive a lead — speed increases your chances of being first |
| Personalise your message | Reference details from their request and explain how you can solve their specific problem |
| Use multiple channels | If one method doesn't work, try another — email, SMS, or a phone call |
| Space out follow-ups | A few well-timed follow-ups work better than repeated messages on one channel |
| Time it right | Evenings and weekends for consumer leads; business hours for business leads |
| Build trust | Include links to your reviews or examples of your work |
| Give them an easy out | Try: "If you've already found someone, just let me know so I can update my records." |
Bark tools that can help
| Tool | What it does | Learn more |
| Enquiries | Let customers come to you — receive calls from your best matches before leads go live | Learn more |
| Bark Verified | Build trust with a verified badge on your profile | — |
| Integrations | Connect your existing tools to manage leads more efficiently | Learn more |
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